2017 Market Research Analysts
Median Pay: US$62,150
Entry Level: Bachelor's degree
Summary
Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.
Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company's position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

2019 Summer Intern, Business Insurance

Type: Internship
Company InformationSolid reputation, passionate people and endless opportunities. That's Travelers. Our superior financial strength and consistent record of strong operating returns mean security for our customers - and opportunities for our employees. You will find Travelers to be full of...
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Phoenix, AZ

Intern - Finance

Type: Internship
Intern - FinanceVirginia Beach, VA(Full-time Summer: May - Aug 2019)STIHL Inc. has an opening for a Financial Accounting Intern! As a part of our Finance team, you will have the opportunity to work with accountants and analysts performing functions in Fixed Assets, Inventory Accounting, Accounts...
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Virginia Beach, VA

Public Relations Internship (ICF Next)

Type: Internship
Working at ICFWorking at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe....
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ICF
Minneapolis, MN

Social Media Insights & Analytics Internship (Summer 2019)

Type: Internship
FleishmanHillard, a leading global communications agency, has an immediate opening for an energetic, self-starting Social Insights & Analytics Intern to join our San Francisco Social + Innovation team for summer 2019. Our new analytics intern will have the opportunity to contribute to a variety...
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San Francisco, CA

Quality and Experience Intern - Summer 2019

Type: Internship
Hulu is a premium streaming TV destination that seeks to captivate and connect viewers with the stories they love. We create amazing experiences that celebrate the best of entertainment and technology. We're looking for great people who are passionate about redefining TV through innovation,...
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San Antonio, TX

Spring Internship

Type: Internship
HFF is one of the largest and most successful commercial real estate capital intermediaries serving the U.S. and Western Europe. The firm ranked as the #1 loan originator during 2017; has been listed as one of Fortune 100's fastest growing companies for four years; and ranks among the top...
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Chicago, IL

Client Service Representative

Type: Full Time, Full Time Alumnus
Overview:This is an excellent opportunity for Recent Grads with at least 1 year experience/internship experience within Client Service role, who wishes to build a career in the technology sector while working in a rapidly growing entrepreneurial company.451 Research is an independent technology...
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Market Research Intern

Type: Internship
DailyFX.com is the premier website for research and analysis on the FX markets. It also offers unique and trade-oriented analysis on global equity indexes, commodities, fixed income and other key markets in the modern portfolio. Internship positions with this group involve work that is engaging,...
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San Francisco, CA

Research Intern, GIS Service

Type: Internship
Role: Research Intern, GIS ServiceLocation: Houston, TX.CompanyFor the past 40 years, Wood Mackenzie has established its reputation as a trusted source of intelligence, enriching lives by empowering clients with unique insight on the world's natural resources. Now, as part of the Verisk...
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Data Scientist

Type: Full Time, Full Time Alumnus
The data scientist position is part of the DuPont Science & Innovation competency in data discovery and data analytics. In this role, you will be responsible for modeling complex problems, discovering insights and identifying opportunities through the use of statistical, machine learning,...
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Wilmington, DE

Research Intern, Upstream Americas

Type: Internship
Role: Research Intern, Upstream AmericasLocation: Houston, TX USACompanyFor the past 40 years, Wood Mackenzie has established its reputation as a trusted source of intelligence, enriching lives by empowering clients with unique insight on the world's natural resources.Now, as part of the...
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National Market Research Intern-Graduate

Type: Internship
Lay the groundwork for a dynamic future with an industry leader. At Kaiser Permanente, you'll forge lasting relationships with colleagues across the organization while enjoying the opportunity to grow your experience and hone your expertise on assignments that have real impact. Our interns...
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Research Intern, Coal Markets

Type: Internship
Role: Research Intern, Coal Markets and SupplyLocation: Annapolis, Maryland USACompanyFor the past 40 years, Wood Mackenzie has established its reputation as a trusted source of intelligence, enriching lives by empowering clients with unique insight on the world's natural resources. Now, as...
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2019 KeyBanc Capital Markets Tech Investment Bnkg Intern

Type: Internship
KBCM is a leading, full-service corporate and investment bank dedicated to serving the needs of middle market clients. The program provides interns the opportunity to refine current business skills, learn new ones, and apply them to identify corporate finance and capital markets solutions for our...
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Portland, OR

Research Internship - Disney Channels Worldwide Research; Summer 2019

Type: Internship
Research Internship - Disney Channels Worldwide Research; Summer 2019 - Burbank, CAAt Disney, we‘re storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products,...
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Technology Analyst

Type: Full Time, Full Time Alumnus
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.To start a career that is out of the ordinary, please apply...Job DetailsTitle: Technology AnalystLocation: Lisle, IL or Chicago, ILThe Role:Through our unique partnerships,...
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Associate, Research

Type: Full Time, Full Time Alumnus
Research AnalystDepartment - Research:Our Research team offers a whole array of services stemming from strategic consultancy, research and marketing intelligence, training and new research tool developments. As we work along with our partners in the media world, we're also on top of the latest...
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New York, NY

Marketing Intern

Type: Internship
Sentieo is powering the future of financial research in a $30B market to create a dynamic and revolutionary central hub for public equity research. Sentieo is the financial data terminal, reimagined. Our vision is to accelerate human productivity and collaboration to fundamentally improve the...
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San Francisco, CA

SEM Analyst

Type: Full Time, Full Time Alumnus
Job DescriptionWe are now recruiting 2019 graduates for positions starting in the summer of 2019. Those who have already graduated are welcome to apply to be considered for openings that may become available sooner.Applicants must be currently authorized to work in the U.S. on a full-time basis....
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Charlottesville, VA

ICF Next Summer Internship

Type: Internship
Working at ICFWorking at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe....
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ICF
Minneapolis, MN