2017 Advertising Sales Agents
Median Pay: US$48,490
Entry Level: High school diploma or equivalent
Summary
Advertising sales agents sell advertising space to businesses and individuals. They contact potential clients, make sales presentations, and maintain client accounts.
Duties

Advertising sales agents typically do the following:

  • Locate and contact potential clients to offer their firm's advertising services
  • Explain to clients how specific types of advertising will help promote their products or services in the most effective way
  • Provide clients with estimates of the costs of advertising products or services
  • Process all correspondence and paperwork related to accounts
  • Prepare and deliver sales presentations to new and existing clients
  • Inform clients of available options for advertising art, formats, or features and provide samples of previous work for other clients
  • Deliver advertising or illustration proofs to clients for approval
  • Prepare promotional plans, sales literature, media kits, and sales contracts
  • Recommend appropriate sizes and formats for advertising

Advertising sales agents work outside the office occasionally, meeting with clients and prospective clients at their places of business. Some may make telephone sales calls as well - calling prospects, attempting to sell the media firm's advertising space or time, and arranging followup appointments with interested prospects.

A critical part of building relationships with clients is learning about their needs. Before the first meeting with a client, a sales agent gathers background information on the client's products, current clients, prospective clients, and the geographic area of the target market.

The sales agent then meets with the client to explain how specific types of advertising will help promote the client's products or services most effectively. If a client wishes to proceed, the advertising sales agent prepares and presents an advertising proposal to the client. The proposal may include an overview of the advertising medium to be used, sample advertisements, and cost estimates for the project.

Because of consolidation among media industries, agents are increasingly selling several types of ads in one package. For example, agents may sell ads that would be found in print editions, as well as online editions, of a particular publication, such as a newspaper.

In addition to maintaining sales and overseeing their accounts, advertising sales agents analyze sales statistics and prepare reports about clients' accounts. They keep up to date on industry trends by reading about both current and new products, and they monitor the sales, prices, and products of their competitors.

In many firms, the advertising sales agent drafts contracts, which specify the cost and the advertising work to be done. Agents also may continue to help the client, answering questions or addressing problems the client may have with the proposal.

In addition, sales agents may be responsible for developing sales tools, promotional plans, and media kits, all of which they use to help make a sale. In other cases, firms may have a marketing team that sales agents work with to develop these sales tools.

GE Healthcare Global MR Marketing Intern - 2020

Type: Internship
Role Summary: Provide the Global MR Marketing Team with in-depth support of the MR Promotional, Sales andCustomer marketing activity and analyze industry trends. Help the team to pro-actively drive themarketing plan, design and execution, through competitive review, assessment and data...
Apply Share

Marketing Intern - Fall Semester (unpaid)

Type: Internship
POSITION SUMMARYThe Marketing Intern will gain professional marketing and digital marketing exposure and experience working with members of the STL Symphony Marketing staff. This position requires approximately 15-20 flexible hours per week during the fall semester. Position reports to Senior...
Apply Share

Marketing Intern

Type: Internship
JOB DESCRIPTIONKENS 5, a TEGNA-owned CBS affiliate in San Antonio, is now accepting applications for a paid internship in our marketing department.KENS is committed to hiring interns from colleges and accredited universities and providing hands-on experience that will be helpful in pursuing a...
Apply Share
San Antonio, TX

Client Services Intern

Type: Internship
OverviewOUR CULTURAL BELIEFSPatient Minded I act with the patient's best interest in mind.Client Delight I own every client experience and its impact on results.Take Action I am empowered and empower others to act now.Grow Talent I own my development and invest in the development of others.Win...
Apply Share

Regional Lead Trainer

Type: Full Time, Full Time Alumnus
Job Title: Regional Lead Trainer - Deli Bake ManagerJob Location: Charlotte West RegionPrimary Purpose:Support the management and duties of store operations to meet financial and sales goals. Build associate and customer relations and promote a strong culture in support of Food Lion Strategy....
Apply Share
Charlotte, NC

Marketing Intern

Type: Internship
LIFE AT BRPAt BRP, we have a visceral connection to our consumers, one created from a shared passion for the Ultimate Ride. Our teams have a unique ability to develop market-shaping products and services that move people physically and emotionally.Distributed throughout more 100 countries, our...
Apply Share
BRP
Sturtevant, WI

Sales & Marketing Intern

Type: Internship
We are seeking eager and energetic Sales and Marketing Interns to join our team! This position will make outbound calls to prospects and identify leads for RenPSG?s Client Advancement Group. They will also qualify inbound calls from inquiries from web inquiries, incoming calls from the front desk,...
Apply Share
Indianapolis, IN

Venue Sales Intern- Fall 2019

Type: Internship
Job Summary:Who are we?Live Nation Entertainment is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, Live Nation Media & Sponsorship and Artist Nation Management. Ticketmaster is the global event ticketing leader with...
Apply Share

FT Retail Pricing Coordinator

Type: Full Time, Full Time Alumnus
Job Title: FT Retail Pricing Coordinator- Food LionJob Location:Primary Purpose:Provide quality customer service within the store. Responsible for maintaining standards in accordance with the standard practice manual, maximizing sales through excellent customer service and minimizing shrink through...
Apply Share
Charlotte, NC

Audience Operations Intern

Type: Internship
Audience Operations AnalystAs a member of the larger Audience Solutions team, you are among the first to engage with clients and prospects looking to use our audience data to reach the companies and people they care about, through primarily paid-media initiatives. You offer helpful guidance in...
Apply Share

PT Retail Pricing Coordinator

Type: Part Time
Job Title: PT Retail Pricing Coordinator- Food LionJob Location:Primary Purpose:Provide quality customer service within the store. Responsible for maintaining standards in accordance with the standard practice manual, maximizing sales through excellent customer service and minimizing shrink through...
Apply Share
Richmond, VA

Ecommerce Data Consultant

Type: Part Time
Ecommerce Data Consultant - 29865Operations - USA Chicago, IllinoisAbout NielsenWe understand the importance of knowing what consumers see and buy. That is our passion and the center of our business. We study and know consumers in more than 100 countries to provide the most comprehensive insight...
Apply Share
Chicago, IL

Venue Sales Internship

Type: Internship
Job Summary:Who are we?Live Nation Entertainment is the world's leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million...
Apply Share
Bala-Cynwyd, PA

Intern, eCommerce

Type: Internship
This is a 12-week paid internship designed to give students hands-on experience managing the daily operations / marketing of international third-party e-commerce channels such as Amazon. They would be responsible for helping to coordinate and support the functions of the Marketing Services...
Apply Share
Oklahoma City, OK

PT Retail Pricing Coordinator

Type: Part Time
Job Title: PT Retail Pricing Coordinator- Food LionJob Location:Primary Purpose:Provide quality customer service within the store. Responsible for maintaining standards in accordance with the standard practice manual, maximizing sales through excellent customer service and minimizing shrink through...
Apply Share
Charlotte, NC

Account Executive Entry Level- Chattanooga

Type: Full Time, Full Time Alumnus
ESSENTIAL DUTIES & RESPONSIBILITIES include the following:Contact prospective customers to sell radio packages for broadcasting station inclusive of commercial spot inventory, digital and streaming packages and non-traditional revenue.Spend at least 50% of work time engaging in sales and...
Apply Share

Sales Intern

Type: Internship
OverviewSales Department Interns play an important role in promoting the station image to the advertising community by assisting the account executives, sales management, the research director, and the traffic department.ResponsibilitiesStudents interested in the sales and marketing will learn to...
Apply Share

Consumer Sales Marketing Internship (Fall 2019)

Type: Internship
WORK LOCATION: Corporate Office - 57 W. South Temple, Salt Lake City, UT 84101POSITION DESCRIPTION:Are you passionate about marketing and customers? Do you seek to understand what makes good marketing tick? Are you interested in making a positive difference in the world? If so, apply to join the...
Apply Share
Salt Lake City, UT

Intern, E-Commerce & Marketing

Type: Internship
This paid internship position with a salary range ($11-$13/hr) and requires an enthusiastic self-starter that is interested in eCommerce and digital sales. You'll gain essential skills related to social media, community management and account service while being in a unique start-up...
Apply Share
Pompano Beach, FL

Intern - Graphic Design

Type: Internship
This intern provides graphic design support to the Transit & Airport Services Team.This isn't "one of those internships." You gain valuable work experience, and this is a paid internship!Company and Department Overview:Lamar's National Transit & Airport department in...
Apply Share